Evolving the Olympic brand

Official home of the IOC. Find the latest news and featured stories, information about IOC members plus Olympic principles, values and legacy.

The Evolution of Olympic Torch - Design Swan

Design evolution of the Winter Olympic games. 1924-2018. The games were interrupted in 1940 and 1944 because of World War II : r/olympics

The first rebranding of the Olympic Games

Posture Interactive (@getposture) / X

The evolution of the Olympic logo

Evolving the look of the Olympic brand

Best Global Brands 2023 Report, PDF, Brand

Simon Cook posted on LinkedIn

Evolving the Olympic brand - Effetti Designs

Sam Darlow (@DarlowSamuel) / X

Posture Interactive (@getposture) / X